Softr

Softr

Build custom business apps without coding skills.
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Updated: December 5, 2025

Softr Introduction

If you're tired of waiting months for custom software or burning through your budget on developers, you're not alone. Building business apps used to mean hiring expensive coders or settling for generic solutions that don't quite fit. That's where Softr comes in – it's a no-code platform that lets you create custom apps, client portals, and internal tools without writing a single line of code. Think of it as your personal app builder that turns your spreadsheet data into working web applications. Whether you need a customer portal, an inventory tracker, or a team dashboard, Softr connects to your existing data in Airtable or Google Sheets and transforms it into professional-looking apps. The best part? You can build and launch these apps in days, not months, using drag-and-drop tools that anyone can master. Let's look at what makes Softr different from other no-code platforms and whether it's the right fit for your business needs.

Softr Key Features

AI App Generator: Create complete business applications in minutes using simple prompts. Just describe what you need, and watch Softr build your app structure automatically – saving weeks of development time.

Pre-Built Templates and Blocks: Start with ready-made templates for client portals, internal tools, or membership sites. Mix and match customizable blocks to build exactly what your business needs without starting from scratch.

Data Source Integrations: Connect your existing Airtable, Google Sheets, or Softr database to turn spreadsheets into powerful web apps. Your data stays in sync automatically, so changes update everywhere in real-time.

User Authentication and Permissions: Control who sees what with built-in login systems and role-based access. Keep sensitive business data secure by giving each team member or client access to only their specific information.

Workflow Automation: Set up automatic actions that run when certain conditions are met. Send welcome emails to new users, update records when forms are submitted, or trigger notifications – all without manual work.

Custom Code Capabilities: Add your own code when you need something extra special. Even though you don’t need coding skills to use Softr, you can still inject custom features to make your app work exactly how you want.

Our Take of Softr

Softr sits in an interesting spot for small business owners looking to build custom apps without hiring developers. If you’re already using Airtable or Google Sheets to run your business, this platform lets you turn that data into actual web applications pretty quickly.

What makes Softr practical is how fast you can go from idea to working app. The AI generator and pre-built templates mean you can have something up and running in hours, not weeks. For internal tools like employee directories, inventory trackers, or client portals, that speed matters when you’re wearing multiple hats in your business.

The platform works best for straightforward business applications. If you need a customer portal, a marketplace, or an internal dashboard, Softr handles these well. The built-in user authentication and permissions features mean you don’t have to figure out the security side of things yourself.

But there are real limitations to consider. You can’t build mobile apps with Softr, only web applications. If your team or customers primarily use phones, this could be a dealbreaker. The pre-built blocks that make development quick also mean you’re somewhat boxed in design-wise. And if you’re working with thousands of records in Airtable, you might notice things slowing down.

The pricing starts at $49 per month for basic features, which includes up to 5 app editors and 1,000 app users. For many small businesses, this could replace several other software subscriptions. But you’ll still need to pay for your database separately if you’re using Airtable or rely on Google Sheets.

For small business owners who need simple, functional web apps and want to avoid the complexity and cost of custom development, Softr makes sense. It’s particularly good if you’re already storing your business data in Airtable or Google Sheets. Just go in with realistic expectations about what you can and can’t build with it.

Pros

  • User-friendly drag-and-drop interface that doesn't require coding skills
  • Quick app creation with pre-built templates and AI features
  • Works great with Airtable and Google Sheets for easy data management
  • Responsive support team that listens to feedback and adds requested features
  • Built-in user authentication keeps your apps secure
  • Automated workflows save time on repetitive tasks
  • Option to add custom code when you need extra flexibility

Cons

  • Limited design flexibility with pre-built blocks
  • Performance slows down with large datasets
  • No native mobile app creation
  • Depends on external databases like Airtable

Softr's Pricing

Softr offers a freemium pricing model with five tiers designed for different business needs.

The Free plan ($0/month) includes 1 published app, 10 app users, basic building blocks, and 5,000 database records.

The Basic plan ($49/month yearly or $59/month) expands to 3 apps, 20 users, and adds features like Kanban boards, payments, and custom code. The Professional plan ($139/month yearly or $167/month) provides unlimited apps, 100 users with additional users at $10 per 10, advanced data sources including monday.com and Supabase, plus features like charts, calendars, and e-signatures.

The Business plan ($269/month yearly or $323/month) increases to 500 users, 1 million database records, and adds enterprise features like global data restrictions and advanced security.

Enterprise pricing is custom and includes SSO, dedicated success management, and team training.

All plans include unlimited app builders and visitors, with increasing limits on workflows, AI credits, and data storage. Annual billing provides two months free compared to monthly pricing. Non-profits and educational institutions receive a 30% discount.

Final Thoughts about Softr

After looking at everything Softr offers, you might be wondering if it’s the right tool for your business. Here’s a simple way to think about it: if you’ve been putting off building that customer portal or internal dashboard because you thought it would cost too much or take too long, Softr could be your answer. It’s especially powerful if you’re already tracking business data in spreadsheets and want to turn those into real applications your team or customers can actually use.

The platform works best for businesses that need functional apps more than fancy designs. If you’re looking to replace multiple software subscriptions with custom-built tools that fit your exact needs, the $49 monthly starting price could actually save you money in the long run. Just remember that you won’t be building the next Instagram with it – but you will be able to create the practical business tools you need without waiting months or spending thousands on developers.

Ready to see if Softr can help you build the apps your business needs? Click the button below to start your free trial and test it out with your own data. You’ll know pretty quickly if it’s going to work for your specific situation.

Softr FAQs

Can I build mobile apps with Softr?

No, Softr only creates web applications that work in browsers. You can't build native iOS or Android apps with this platform.

What databases work with Softr?

Softr connects with Airtable, Google Sheets, and its own built-in database. Your data syncs automatically between these sources and your apps.

Do I need coding skills to use Softr?

No coding skills required - it's a drag-and-drop platform. But if you know how to code, you can add custom features when needed.

How much does Softr cost?

Pricing starts at $49 per month for basic features with up to 5 app editors and 1,000 app users. You'll also need to pay separately for Airtable if you use it as your database.

Can Softr handle large amounts of data?

Softr works well with small to medium datasets, but performance can slow down with thousands of records, especially when using Airtable as your database.

Learn More About Softr Here!

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